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Author Archives for Mancuso Media

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Adapting Your Advertising To The New Normal

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The Worst Appears To Be Past For The TV Advertising Market TV advertising spending hit a trough in early second ...

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Hot Summer Marketing Tips from Mancuso Media

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Consistent TV Presence Drove 23% Lift In Site Engagement In Q1 An analysis from Comcast Cable’s sales division, Effectv, and ...

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How Coronavirus Is Impacting Advertising

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Connected TV Device Ownership Continues To Rise According to Leichtman Research Group, 80% of U.S. TV homes now have at ...

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Mancuso Media Stands With California Small Businesses

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About 90% of businesses in California have seen their revenue drop over 50% within recent times. Small businesses can’t afford ...

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What is Media Buying?

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Media buying and planning are the key to any advertising campaign’s success. At Mancuso Media, we have the experience, expertise, ...

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What is OTT/Connected TV?

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At Mancuso Media, we are experts in OTT (and all forms of advertising) and have the experience, expertise, and the ...

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“AMPLIFI” Your Print Advertising with A Digital Boost

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Even in this digital age, print remains a powerful advertising tool. A print ad provides a tangible connection between your ...

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Updates on the Current Marketing Landscape

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MLB Team Owners Propose To Start Season in July Major League Baseball and the Players Association kicked off negotiations about ...

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Marketing Tips in the Time of Coronavirus

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Historically, Advertising During Weak Economies is the Right Choice Amid growing concerns about an economic downturn triggered by the COVID-19 ...

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Historically, Advertising During Weak Economies is the Right Choice

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Amid growing concern about the COVID-19 pandemic, business owners are facing fears about an economic downturn. Frequently in these situations, ...

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