About Us

How we work

Seamless success across traditional and digital

Mancuso Media is a full-service advertising agency that delivers client success through our unique approach to mix both the traditional and digital media landscapes for each and every client. Delivering customized media solutions through our team of experts and garnering the response our customers deserve is our main focus.

Innovative service approach

We apply cutting-edge planning, buying and execution in both national and local, multi-media and multi-market advertising campaigns across traditional and non-traditional venues. In addition, the agency employs custom platforms and exclusive tools and approaches for digital and mobile marketing that enable clients to target customers in new ways and be at the forefront of consumer trends.

Tenured marketing and media experts

The team at Mancuso Media brings executive-level marketing experience, talent and desire to develop smart, innovative programs for our client’s advertising needs. Our executive-level client leads create the unique vision and strategy, and guide our project managers and specialists through all aspects of the multi-platform services performed for clients.

Optimized spend delivering maximum conversion

We help businesses budget their advertising dollars wisely and efficiently. Our skilled media planners and negotiators make our clients’ budgets work as hard as they do. Working across so many aspects of marketing and so many media platforms and emerging channels, we specialize in helping clients exponentially extend their advertising reach at realistic budget levels.

Why Mancuso Media

We measure everything and focus on ROI

  • We have the ability to cross platforms, pair venues and provide response. We will work very closely with business marketing teams on the most effective way to measure response and ROI. We provide countless options such as call-tracking, geo-fencing, thousands of audience targeting choices, direct mail with layered IP targeting and so much more.
  • We use industry-leading tools for our qualitative and quantitative research, including STRATA, the leading media buying software. Results matter so we measure absolutely everything.
  • Our clients know that we get the job done and deliver top quality results, through aggressive media placement and cost negotiations.

Team:

The team at Mancuso Media brings executive-level media experience with cutting-edge planning, buying and executing expertise across both national and local, multi-media and multi-market advertising campaigns.

Analysts, seasoned media buyers, project managers that keep us in line, creatives, advertising rock stars and the guy we stole from Google - we are Mancuso Media.

Team Member
Gina Mancuso – Owner & President

Gina is the president of Mancuso Media LLC since 2007. She founded the firm after serving as an Account Executive at Cox Media and Channel 4 Padres for 8 years. Gina has more than 20 years of experience in multi-platform, holistic and fully integrated marketing.

Team Member
Eric Doyne – Chief Brand Officer / Account Manager

Eric joined the Mancuso Media team in June 2019 as Chief Brand Officer to grow brand work for clients as part of their integrated media programs. He’s an agency “lifer” with 20 years of media experience in agencies ranging from Ogilvy Worldwide to his firm of 12 years, Dispatch. He’s worked in a variety of industries from automotive to sports, travel & tourism, and technology for brands including Michelin, Honda, Vail Resorts, Shimano, LG and Levi’s.

Team Member
Jenny Mendoza – Director, Digital Strategy

Jenny has been leading our digital strategy & web development teams since 2013. A dynamic marketing executive with more than 20 years of strategic brand marketing experience. Prior to joining Mancuso Media, she was VP of Marketing & eCommerce for a National travel website. Current responsibilities include all aspects of digital marketing: SEO, Paid Search, Remarketing, Programmatic, OTT and Mobile marketing.

Team Member
Candace Souleles – Media Director

Candace joined Mancuso Media to develop media strategies and provide planning and buying services to their vast array of clients. She is well-versed in a wide range of media platforms such as television, radio, out of home, OTT, digital and more. She is knowledgable of the San Diego market and beyond, and has analyzed, planned, negotiated and placed fully-integrated media campaigns for a variety of clients.

Team Member
Laura Watkins – Account Manager / National Accounts

Laura’s role at Mancuso Media is both sales and account management. She has been with Mancuso Media for over seven years in this role. She uses her expertise in both traditional and digital marketing to help bridge the gap between these two media types. For over 20 years Laura has worked in media sales and account management and has a proven track record of being both personable and knowledgeable. Managing millions of dollars of media is a job that she takes very seriously and enjoys tremendously.

Team Member
Charlie Portman – Digital Analyst

Before joining Mancuso Media, Charlie obtained over 30 years of experience working as an Account Manager, Research Director, and National Sales Manager for Cox Media and has proven his ability to lead sales teams through strategic planning and positioning skills. Currently, he designs and processes weekly media reports for the agency clients utilizing phone calls data and Google analytics data.

Team Member
John Calle – Digital Manager

Prior to working for Mancuso Media, John was an Agency Consultant for Google. He’s worked closely with dozens of agencies and over 150 companies – carefully and efficiently optimizing over $9M in Google Ad campaigns. He is certified in Google Search, Display, Shopping, Analytics and YouTube and offers a unique and insightful perspective to the Mancuso team.

Team Member
Kendall Pauley – Lead Project Manager

Kendall graduated Texas A&M University in 2016 and has experience in digital and traditional marketing. She is proactive and handles day-to-day tasks for her clients to ensure accounts are functioning properly and all tasks are being completed in a timely fashion. She monitors creative projects & script creation regarding digital and traditional assets. She also has assisted in organizing grand openings and special events for her clients. Multitasking and Organization are her middle names.

Team Member
Elizabeth Miljan – Digital Analyst & Special Projects

Lizzi joined Mancuso Media as a social media intern coming out of college. In the four years since, she has transitioned from intern to project manager to supporting Mancuso Media’s digital department as a digital analyst. Working on everything from social media, YouTube, and PPC ads to mobile campaigns to on-site and off-site SEO, Lizzi creates and analyzes reports and assists in planning and executing digital media campaigns. Her strong attention to detail and willingness to go above and beyond helps her achieve the best results for her clients.

Team Member
David Cung – Graphic Designer

David is a senior graphic designer & html developer based in San Diego, California. He specializes in brand development and marketing campaigns. A few of his most recent clients were Nestle and Resmed, where his talent in both print and digital proved valuable to take ideas from conception to realization.


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